Let's Take the Pledge and Be Part of Building a Bakunation!
Be part of Building a BakuNation! Take the Pledge NOW! |
I am a proud BakuNanay and I urge every parent to join us in our advocacy to learn more about safe vaccination and help families against vaccine preventable diseases!
Based on the poll result from 2020 conducted on theAsianparent app, 45% of Pinoy moms refused to have their children vaccinated by their pediatricians due to their fear of possible vaccine side effects. This alarming result caused the birth of Team BakuNanay, stands for BAKUNA NANAY, an inclusive community that believes in the effectiveness of vaccines. Within the year after launching, the community exponentially grew from 85 members to more than 9,000; positive sentiment increased by 15%; and 70% of Filipino mothers have agreed to have their children vaccinated according to a follow-up poll by theAsianparent. The campaign also launched a series of webinars that had a collective reach of 845,250 and over 110 thousand engagements. This successful run also led to the campaign bagging the Silver Award for Excellence in Customer Engagement and the finalist spot in the KOL/Influencer Marketing category at the 2021 Marketing Excellence Awards.
theAsianparent and Team BakuNanay, with the support of Sanofi and other community partners, continue the movement to fight vaccine misinformation in the country with its nationwide campaign entitled, Building a BakuNation. This time, through the Building a BakuNation campaign, the goal is to leverage the success of Team BakuNanay and continue its strong desire to keep children and communities safe by fighting vaccine misinformation in the country. In Building a BakuNation, parents can learn more about diseases and their impact, share their experiences on vaccine use for their kids, ask questions, and give and receive advice from others. During the online media launch hosted by Community Manager of Team BakuNanay and Davao-based BakuNanay herself, Ara Casas-Tumuran, parents, media friends, noted guests, and viewers from all over the country were introduced to the Building a BakuNation campaign with lots of engaging videos, trivia, Q&A, and exciting contests.
Building a Bakunation Media Launch - May 13, 2022 |
Take the Pledge to Fight Vaccine Misinformation here: https://buildingabakunation.paperform.co/
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