Johnson's Baby: Active Kids Playcation Campaign!
Johnson's Active Kids Playcation |
I am a first-time mom to a now three-year old adorable boy. And though motherhood doesn't come with a manual, I am a firm believer that experience is the best teacher. That is why as much as possible, I let my son play and explore especially that he is now at the age when he is more curious about a lot of things. Discovery, imagination, confidence, physical strength, as well as socialization are just some of the benefits of having more active playtime. And of course, these are also great time to bond with our kids.
Bettina Carlos hosting the event |
When Johnson's launched its Johnson's Active Kids Playcation campaign last Friday, May 19, 2017 at SM Southmall Activity Area, I gladly participated as I support the cause. The activity area became a huge playground filled with play pods that encourage imaginative and active play among kids.
Fireball Away | Fireball Away |
The playground was open to the public, free entrance, for two days, May 19-20, where kids ages 3-7 years old can freely play. After which, the set up will be moved to other communities as part of the campaign.
Imagine & Seek |
Freshening Station | Little Builder's City |
Dragon Maze |
Bettina Carlos hosted the event and together with her daughter, Gummy, they demonstrated the different play pods and discussed what skills can be developed by each.
Imagine & Seek
Imagine & Seek |
Filled with rubber mats, children are encouraged to use their imagination and thinking skills to copy an image. They are also free to use the rubber mats to build castles, tents, or whatever comes into their minds.
Fireball Away
Fireball Away | Fireball Away |
Dragon Maze
Dragon Maze |
In this maze, the goal is to collect hidden items inside the dragon within a specific amount of time. This stimulates the sense of motivation and following directions among children. For little ones, this can be a perfect venue for role playing.
Little Builder's City
Little Builder's City |
Consisting of huge beams and blocks, kids' creativity and imagination are stirred up so they can build structures. Their strengths are also developed as they carry the huge blocks from one place to another.
Johnson's Active Kids Imagination Parcel |
I brought home a Johnson's Active Kids Imagination Parcel for my son. The box contains various items such as cups, straws, papers, colored pens, clay, etc. My initial thought was: the things are so random, what will my son do with these? But when my son opened it, he was so delighted and started playing with just these things. There's the pretend play that he is a smoothie maker where he stuffed the cups with clay and wooden shapes then placed the straw. He also tried to inflate the balloon using the straw. There were a lot of ideas and I know there will still be in the coming days. I'm just amazed how these simple and some commonly-seen items can already trigger my son's imagination and discovery, that expensive toys are not really necessary.
Imagine and Create! |
Summer is the perfect time to launch the campaign as it is during this time that the kids have no more classes thus more time to play. But it is also the time when kids are more prone to malodor and sweat. Parents need not worry as Johnson's line up are designed to keep up with active kids.
Johnson's Baby Shiny Drops Shampoo and Conditioner (131Php for 200ml)
Johnson's Baby Shiny Drops Shampoo and Conditioner has the unique No More Tears formula, and contains micro capsules of silk proteins and argan oil to help restore hair's natural shine and luminosity
Johnson's Baby Shiny Drops Shampoo and Conditioner |
Johnson's Active Fresh Shampoo (131Php for 200ml)
Johnson's Active Fresh Shampoo was designed for long lasting freshness. This mild, easy lather and non-irritating formula is infused with ACTIVE FRESH technology to help prevent sweat turning smelly while it deeply cleanses hair and scalp.
Johnson's Active Fresh Shampoo |
Johnson's Active Fresh Bath (91.25Php for 200ml)
Johnson's Active Fresh Bath is best for the active kids as it keeps them smelling irresistibly fresh longer as they play longer. Its mild, easy lather and rinse formula is uniquely infused with ACTIVE FRESH technology to instantly eliminate smelly sweat on skin, leaving it clean and smelling irresistibly fresh.
Johnson's Active Fresh Bath |
A huge percentage of kid's activity is spent on playing. And when they play, it's not just to spend time or to keep them occupied. It is through imaginative and active playtime that they actually learn more and develop a lot of skills that we, parents, cannot easily teach. So our role is to support and encourage them, at the same time, make the most out of it through bonding with our little ones.
Johnson's Baby
Disclaimer: I was invited as a blogger to feature this event. I did not pay anything. Pictures with my watermark are mine.